News

QTS ltd, manufacturer of racking and storage products to the UK's major distributor network, today unveiled a new brand identity in support of the company's growth strategy. With the re-brand initiative, QTS expects to capture more widespread awareness within the market place as the manufacturer of high quality cost effective  products and maintain the phenomenal growth it has experience since the formation of the company .

"For years, distributors have sold our products because of there cost effective price, but  rarely on their superior quality which differs from our competitors," said Shaun Ingram MD, "Our challenge was to develop a brand identity program that distinguishes our products, so end users actively seek our distributors to purchase QTS products. For example of an easySHELF rather than just a generic mesh deck."

The redesign sees an introduction of individual product logos for Rack Guardian, Easyshelf and Q lockers which will be rolled out over the next couple of months with changes made to marketing literature, newsletter and a range of additional marketing materials. The re-branding will also see the  departure of the original black and purple corporate image with a new and exciting grey and turquoise theme,  to coincide with the launch of our new website on the 29th June.